Now days, the Promotion of the film is very important . Today, Marathi film makers are using different methods to popularise their film, prior to its release. Some film makers use this platform of promotion, to create social awareness. The makers of Marathi film ‘Kshitij‘ who have already selected a subject, to spread the importance of education among the underprivileged children, celebrated the children’s day in a unique way.

The leader of the ‘Kshitij‘ team led by director Manoj Kadam visited a group of underprivileged children from Thane , who attend a school sponsored by a voluntary agency which is affiliated to Thane Municipal Corporation. The lead child artistes of this film Vaishnavi Tangade distributed notebooks to these children and also cut a cake to celebrate the occasion with these children. Other lead artistes of the film Upendra Limaye, Kanchan Jadhav, Sambhaji Tangade, cinematographer Sagar Mhadolkar were also present on this occasion.