TV Watch

Has ‘Dil Dosti Duniyadari’ captured new viewers?

Puja Thombre, Swanandi Tikekar

Film maker Sanjay Jadhav knows very well, how to capture new audience. After ‘Duniyadari’, though his experiment failed in ‘Pyar wali Lover story’ he has found small screen to present his latest serial ‘Dil Dosti Duniyadari’. Very ideally he selected the time 10.30 at night, which is well suited to today’s young  generation. Already having one Christian girl Anna in the group of six friends living together; now, we find a Gujarati character of Kinjal walking into the serial, as a talkative girl friend of bearded Ashutosh. No wonder, instead of IPL Cricket, nowdays, youngsters are only talking about Prarthana Behere in ‘Coffee Aani Barach kahi’ Marathi films and the characters of ‘’Dil Dosti Duniyadari’ serial. Good move, by this serial’s producer Sanjay Jadhav.

Today, time has come, where the serial makers of all the channels need to study the viewer’s psychology, instead of presenting the traditional family socials and banking on the existing viewers. Frankly speaking, depending on the regular viewers, is a risky step. Instead, it is always better to tap the new viewer to Marathi television. One should not forget the competition from Hindi entertainment channels. ‘CID’ did it, by grabbing the Marathi viewers, then ‘Pavitra Rishta’ did the same and now ‘Reporters’ on Sony television at prime time, is also expected to take away regular Marathi TV viewers, if they do not find Marathi serials interesting enough.

But, ‘Dil Dosti Duniyadari’ is doing exactly the opposite way, which is good for Marathi television. Hope, it continues to present interesting happenings in the screenplay, in days to come, if it has to reach popularity heights. Swanandi Tikekar is the best among the new talents. She seems to be a perfect choice  for the character of Meenal.  Wishing the entire team, all the best.

After that unexpected ‘Double role’ drama played by the hero Harish Dudhade in the serial ‘Majhe Mann Tujhe Jhale’ on Colors channel; now it’s time for Swarda’s character to give ‘Agnipariksha’, which is new way of extending the story of this serial . By the way, the character played by Aditi Sarangdhar, seems to have disappeared from this serial.

Star Pravah’s ‘Jayostute’ presented all such happenings in the recent past, which has taken away the interest of the audience from this serial. There was no logical thinking used in all those recent developments, in this so called justice based serial. Instead, it seems to be dragging on with the individual issues of every character, rather than offering justice to the deserving  people very much in need of it.


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