Perception differs from person to person. Despite mixed reactions from critics, what ultimately matters for the success of the film is the audience response. Marathi film makers have always kept themselves away from the horror subject, with very few exceptions in the past. In fact, it was a misconception that horror subject would never work with Marathi films. But, latest released Marathi film ‘Aik’ has proved it wrong.

At the end of the first week today, ‘Aik’ the makers of ‘Aik’ are happy to notice good turnout at theatres. The film has also made good collections at the ticket windows, according to the producers. “Anything that is presented with sincerity, gathers good support from audience.” reacted the team members of ‘Aik’. The film had not only invited the attention of regular Marathi film lovers, but also managed to invite those, who loved films based on horror subject. For some of the young audience, it was a new experiment in Marathi cinema, which they appreciated.