Made jointly under the banners of Zee Studios, Chaqlk & Cheese & Film Jazz productions, muhurat of forthcoming Marathi film ‘Aata Thambaych Nahi’  was held at a Municipal School in Mumbai. Present on the occasion were chief guest Municipal Commissioner Bhooshan Gagrani , Jt. Municipal Commissioner Mr. Kiran Dighaokar, Zee Studios Chief Business Officer Umesh K Bansal, Zee Business Head Bavesh Janvelkar, Retired BMC Executive Udaykumar Shirurkar , Producers Nidhi Parmar- Hiranandani, Dharam Walia & Executive producer Tushar Hiranandani.

The subject of this film is based on a Honest and efficient Municipal Officer, which according to the makers will inspire the audience. Written and directed by Shivraj Waichal, this film stars big names like Bharat Jadhav, Siddharth Jadhav, Om Bhutkar, Shrikant Yadav, Parn Pethe, Praveenkumar Dalimbkar, Prajakta Hanamghar, Kiran Khoje and Ashutosh Gowarikar. The shooting of this film began soon after the Muhurat ceremony.