Actor – Film maker Mahesh Manjrekar has been organising the MIFTA awards for the past three years successfully. He has made all efforts to spread the network of Marathi entertainment industry choosing foreign destinations like Dubai, London and Singapore. Now, MIFTA will have a new look with a new name MICTA ( Marathi International Cinema and Theatre Awards) besides having new partners. Thanks to Actor Sushant Shelar for playing a crucial role in bringing Nitesh Rane’s Maharashtra Kalanidhi as their esteemed partners.

A function was organised on 27th evening at Blue Sea, Worli, to make an official announcement to this effect and also disclose Switzlerland as the next venue for the IVth Mhaiskar-Micta awards. Speaking on the occasion, Mr. Mahesh Manjrekar stated that intention of hosting such award function abroad, was to encourage the artistes from Marathi entertainment industry. He also invited all the associates connected with the awards function, such as Mr. Mhaiskar of Mhaiskar Foundation, Mr. Nitesh Rane and Anant Panshikar from the from the Maharashtra kalanidhi and Ms. Veena Patil from Venna Patil Hospitality Services Pvt.Ltd; their Hospitality partners. He also invited Mr.Kiran Shantaram, Mr. Sushant Shelar and Mr. Chandrakant Kulkarni to the dais, while unveiling the new logo of Micta. Mr. Manjrekar did not forget to mention about the support received from Ms. Aishwarya Guhagarkar from Swiss Tourism.

Mr. Nitesh Rane in his small but encouraging speech, expressed his desire to help all those people like Mahesh Manjrekar who make a sincere effort to unite and encourage all those Marathi artistes together under one platform. He said that his Maharashtra Kalanidhi was always there to help organisers in Marathi entertainment industry, working for a cause. It may be mentioned that maharastra Kalanidhi offered financial help to Sanjay Jadhav’s film ‘Duniyadari’ at the most appropriate time. Mr. Mhaiskar, Sushant Shelar, Anant Panshikar and Veena Patil also spoke on the occasion. Mr. Chandrakant Kulkarni anchored the show. A short film giving a glimpse of the past three award functions of Micta and briefing about Swiss tourism was also shown on the occasion.

Present on the occasion were media persons, Ms. Aishwarya Guhagarkar of Swiss Tourism with her husband, Ms. Anuya Mhaiskar, Mr. Mahesh kothare with wife, Mr. Sanjay Jadhav besides many other dignitaries. Among the popular artistes, Sunil Barve, Aniket Vishwasrao, Pallavi Subhash, Neha Pendse, Kranti Redkar, Saie Tamhankar, Amruta Khanvilkar, Manasi Naik, Ankush Choudhary, Pradeep Patwardhan, Vijay kadam, Vaibhav Tatwawadi and Santosh Juvekar invited the attention of the guests.. The venues of Drama and Film competitions will be announced soon. The hosts are also considering the possibility of Pune and Goa as the new venues for the competitions, before proceeding to the Final Awards function at Switzerland, sometime during end of September 2013; which seems to be on a big scale this time.